Pat Campbell
  • CV
  • Olina Life
  • Mahatma
  • Terra Nova
  • Premier Care in Bathing
  • Virtual Celebration
  • Direct Equity Partners
  • Barnes&Noble.com
  • Advanta
  • Times Mirror Magazines
  • Contact Info
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Virtual Celebration  

Integrating existing and proprietary social media applications, social gaming and e-commerce, Virtual Celebration aggregates an extremely engaged audience primed to purchase. The company is focused on both B-to-C and B-to-B opportunities. 

Major milestones:
  • Launch highly successful branded marketing programs for Creative Memories (Home-Based Digital Scrapbooking Parties), Publishing Group of America (Relish and American Profile Garden Party and Cookie Swap), M&M Mars (Easter Jam), Parade Magazine (Pet Celebration), More Magazine (Virtual Reinvention Convention), and other top brands and service providers. 
  • Beta-testing a sales distribution network of Virtual Event Planners; recruit, train via webinars, and provide marketing support to women looking to leverage their own social networks.
  • Minimize celebration acquisition costs by leveraging partner’s customers database, using social media creatively, implementing targeted contextual search programs, and incorporating viral marketing programs.
  • Exceed 2 million page views in six months with consumer-driven birthday, anniversary, retirement, and holiday celebrations
  • Establish fund-raising Virtual Art Show for Perkins School for the Blind increasing charitable donations by thousands of dollars.
  • Achieve quadruple average time on site and average page view metrics in comparison to client’s own website traffic by integrating highly targeted social gaming with celebration content.
  • Increase click through rates 200% via contextual advertising and user-generated content.
  • Team operates completely remotely enabling the company to minimize overhead and maximize use of capital.
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